- Content development for Spicely Organics, a certified organic, gluten-free spice company.
- Provide value to female, health-minded “kitchen creatives.”
- Customer Education
- Traffic Building
- Build a recipe library and blog to increase traffic and educate consumers on the brand’s strengths and unique offerings (hard-to-find, certified organic and gluten-frees spices/ seasoning blends from around the world).
- Send segmented weekly recipe email campaigns based on a customer’s purchase history to increase conversion.
- Use keyword targeting and industry trends to build winning content.